Pest Control
What to film on a home job (pest control shot list)
What should a pest control crew actually film on a job?
Day In The Life Of A Crew
Why it works: Doubles as recruiting content — 'home by 4' is a hiring hook (Gap 9 crossover).
- PERSONALITY_BEAT - Quick clips: truck loading at 7am, coffee, first job, lunch, last job, home by 4.
You Won't Believe What We Found
Why it works: Unpredictability drives shares ('you have to see this').
- HOOK - Film the weird find (buried object, wild critter, bizarre overgrowth) in the first 2 seconds.
We Start At 7, You're Home By 4
Why it works: Solves the owner's #2 pain (hiring); reduces churn by making the app load-bearing twice (Gap 9).
- PERSONALITY_BEAT - Show the real workday rhythm + one honest line about pay range and hours. No corporate 'join our team' graphic.
Questions
How long should a pest control job video be?
Most formats in this trade land between 15 and 30 seconds. Film more than you need and cut to the moment that carries the story.
Run this system without thinking about it
Turn every treatment into peace-of-mind content. FIELDCAST builds the shot list for each job, turns the footage into finished posts, and publishes them.